Canon R1 Case Study
01 –
April 28, 2025

Join us as we take a closer look at one of our favourite projects to date – launch content for the Canon EOS R1.
How we took the R1 across London, Amsterdam, and the Lofoten Islands to create a campaign that truly delivered – driving over 280,000 impressions and doubling engagement rates in the early stages of launch.
For more case studies and to find out how we at ITCH can help you, get in touch now!