The brief

Etoro wanted a way of delivering fun, educational content to a younger audience on social media. The content needed to appeal to the TikTok generation and get people interested in investing and the markets.

Our approach

Working with Etoro’s in-house team, we created a series of short-form presenter-led videos. These spoke directly to the Instagram/TikTok audience - using bold, fun graphics to show how easy it is to start investing. 

Overall, we produced 20 x videos - all of them short, to the point and eye-catching.

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What we do