IHG Hotels & Resorts
The brief

IHG Hotels & Resorts were looking to create content that showcased two events on consecutive nights during the 76th Cannes Film Festival at the Carlton Cannes, hosted by IHG themselves.  The brief was to produce several pieces of incredible social media content that positions IHG at the heart of the Cannes Film Festival. 

Our approach

We created x5 Instagram reels of different celeb content and a wrap film focusing on the success of the activations and influencer/media coverage. All edits were turned around onsite for overnight delivery. Over 900 pieces of coverage were achieved. 

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What we do