Neon Century - Brand Video
VIDEO
BRAND
SOCIAL
ANIMATION
THE PROBLEM
Intelligence consultancy Neon Century needed a video that summed up what they do and the services they provide without over-complicating or bombarding the viewer with too much information.
OUR APPROACH
Our aim was to strip back and simplify the messaging.
With this in mind, we kept the imagery clean, using a 2D concept. This, coupled with a strong sound design, brought the company’s messaging to life.
The end animation was well received by Neon Century’s new and prospective clients who felt it communicated their proposition clearly, and, of those we surveyed, 85% felt compelled to take action from watching the film.
