Nespresso - Milky Moments
VIDEO
BRAND
SOCIAL
PHOTOGRAPHY
THE PROBLEM
Nespresso needed a fresh suite of lifestyle imagery and video for third-party retailers like Amazon and John Lewis — spotlighting their machines that make milky coffee recipes.
Previously, these assets came from their Global team and felt a bit too polished for the UK market. Research showed that consumers respond better to content with a human touch — so they asked us to help them create something more real, more local, and more effective.
The ask? Plan and produce a lifestyle shoot covering a full range of products and recipes, and turn it into 200+ design assets and 60+ video edits for use across trade, Meta, and TikTok.
OUR APPROACH
One location. Two shoots. A lot of coffee.
With video and photography running side-by-side, the location had to cover it all: lifestyle scenes, coffee stations, wide setups, and space to capture content for every platform — fast.
We built a tight schedule, ran daily briefings, and kept roles crystal clear so everyone stayed in sync.
Efficiency first.
We shot by recipe, used the same talent across formats, and kept kit minimal to move quickly. A nimble crew (plus extra hands for last-minute milk runs) kept things smooth.
Post-production was no small feat.
17 partners. Hundreds of assets. Slightly different specs for each. With robust trackers, platform-specific edits, and a tight review system, we delivered a suite that’s smart, flexible, and feels real — wherever it lands.
